Red Wrangler
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Biography
Who publishes this website? My name is Tim Slavin. I am a long-time business writer with a technology bent who has written mostly for major corporations. My wife and I run a writing business, Red Horse Communications, LLC. This website is a way for us to package our internet knowledge.
I also have built over 70 websites, email marketing, and other internet projects since 1995, either doing all the work myself or managing staff and vendors. One of the websites won a major CIO.com 50/50 Best of the Web award in 2000 as well as a number of healthcare industry awards as an excellent example of how health care companies could use the internet to support their diverse stakeholders. I have been online since 1988.
In short, I have hands on experience with the full web and internet marketing lifecycle, from customer need to requirements definition, design, programming, launch, promotion, and measurement of results.
This blog is a free add-on to Red Wrangler, a way to expand and make that service more useful. The Red Wrangler service exists because there are no comprehensive tools for solo web designers with multiple clients, tools that combine in one easy to use space tools to publish websites, capture Contact Us page leads, and store logins to third party tools like Google AdWords, shopping carts, and email delivery services.
Publishing this website is a way for me to share my knowledge and to learn from visitors like yourself. I love to interview and document how businesses use the internet to reach their prospects and customers. If something you read on this site prompts you to connect, feel free to email me. Readers email me with corrections, better resources, or to ask follow up questions. I welcome your input as well! Just click the Help link at the top and bottom of every page.
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Red Wrangler is used to publish and manage these websites: The Fine Art of Family, Magnets in Motion, Organic Excellence, Becker + Becker, The Wauregan, MRK Photo, GetTished.com, and Maximum Living, among other websites.
What Subscribers Say
"Red Wrangler puts everything in one place. I can use my own web address to find my shopping cart, leads, affiliate site, and all the rest. It's also much easier to tweak our site for search engines. Best of all, I did not have to change hosting or web design."
Cynthia Drasler, CEO
OrganicExcellence.com
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Tools + How-To Knowledge
Great tools are not enough for web designers and their clients. Unlike other tools, Red Wrangler includes how-to information about all aspects of internet marketing. Some is embedded in the application. Some is in the form of a blog and a list of carefully vetted resources. (The blog has been active since late 2002, at ReachCustomersOnline.com, and has ranked highly with Google on some internet marketing topics, for example, how to code HTML email newsletters.)
Here are recent how-to headlines and resources:
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